For some changes in searching on Social Networks in 2015, please check out my previous post – Searching Social Media Got Harder in 2015.
Below I have described some changes that are going to happen in Googling early in 2016. These are easy to predict: when a major site, such as LinkedIn or Google-Plus, changes the structure (title, URL, and content) of the public profile pages, the search strings will follow – as soon as Googlebot catches up with the new formats.
So here’s heads-up on some new X-Ray Boolean search string templates for 2016:
- If you haven’t noticed, all public LinkedIn profiles now have the linkedin.com/in piece. There are no /pub profiles any longer. That means that X-Ray template site:linkedin.com/in OR site:linkedin.com/pub -pub.dir (or this version – site:linkedin.com inurl:in OR inur:pub -inurl:dir) can soon become much simpler – just site:linkedin.com/in should work.
- LinkedIn is creating new publicly accessible subdomains and directories, worth exploring – including topics and related skills and Lists.
- The redesigned public Google-Plus profiles have less info than before. As part of that, you cannot search for women using the phrase “have her in circles”, since it is no longer there.
- Google search continues to grow it’s semantic features, “understands” more searches. (Good to keep in mind and watch its progression. However, it will be a while before Google will automate sourcing for professionals, so we should feel safe at work for now!)
- The still-present #1 syntax rule in Google’s official help, the plus + searches for Google+ pages, no longer works (just try it and you will see).
- Anything YOU want to add to the list?
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